Dragon Creative was surprised last week when we learned that
some people don’t know that graphic designers make infographics. We are the people who take that three page
word document and make it something easy and convenient for people to understand
what you’re saying with just a glance.
Did you know that 40% of people respond to visual information better
than plain text, additionally that 90% of information processed by the brain is
visual. So what does this all mean?
Let us do your infographics!
We have been designing for almost ten years now and know how
to make your marketing material interesting. Here are a few questions you should ask yourself to help determine if you should be using infographics.
- How do you know if you should be using infographics?
- Do we have more than a few sentences of facts we want to convey?
- Are we trying to capture people’s attention quickly?
- Is your marketing information in need of an update?
These are just a few good examples of questions you should
ask yourself, or at least bring up at the next meeting.
Dragon Creative would like talk about to some online communities
that are providing free infographics services to the public. We are elated that this type of marketing
tool has become more recognized, to the point where Google is even offering it
for free, but a free web application or service will never compare to a designers
skill and craftsmanship. It is sort of
like saying I own a camera and now I can do wedding photography. It’s not likely a bride is going to let you capture
her big day with your brand new Sony SLR 8 megapixel.
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